From a “Still Skeptical” post: Founding a Business

10 Jun

Check the date! This post was written over two years ago, in fact almost three. In it I outline accurately plans I still have to this day.

TUESDAY, AUGUST 5, 2008
Founding a Business
I have been thinking a lot lately about the plan of what I want to do after college. And things may be coming together quite interestingly. There are big changes happening in agriculture, especially toward sustainable farming. Some ideas I have:

Found a non-loss, non-dividend Social Business.
Goal: Get organic into the lives of all rural families living below the poverty line for self-sufficiency and empowerment.
2. Market and sell organic produce in the US to ensure that small producers always have an outlet for excess production.
3. Research and disseminate best techniques for high-yield organic small farms.

Dealing in: high yield, direct trade, commercial organic fruits, vegetables, commodities, and herbs: banana, pineapple, cotton, corn, coffee, sugar cane, plantain, cocoa, dairy, livestock, name (root), noni (experimental), oregano, basil, etc.

Direct Trade: Microsupply/Microdemand.
Imagine buying a pack of bananas (organic and directly benefitting farmers and the environment, etc), from 4 different farms (individual farmer here could== coop region) in different regions/countries/local varieties. Say that bananas are not a uniform taste, as the clone seeds are—designed to be big and yellow on the outside and distributed by a single company. But organic actually taste better. How much better? You decide. Vote thumbs up or thumbs down on our website to let us know for each one, and look for your favorite in singles next time you go to the supermarket.
–> Some types sell out quicker and are higher rated… stores notice and request more from that farmer. Farmer can produce more funded by higher price. Exceptional examples could hit a “genetic jackpot” and maintain exclusive or sell seed.
–> Range of sticker prices based on ratings, with the best taste costing more and the low-range still a few cents higher than standard quality plantation banana.
–> Would give local farmers incentive to experiment, they may strike it rich! Would lend itself to organic non-gm farming, which already represents a large benefit to family ownership/livelihoods. With many small plots, could even find out what your farm is best at producing by rating against other small farmers.
–> New market for seeds can be grassroots-based in constant evolution and locally variant. Microsupply, microdemand for seed market as well driven by the larger research farms.

How? The internet can manage this quantity of data!

Local Campaign:
-With organic farms can do Community Shared Agriculture shares to benefit from added diversity of production, for any size farm even those that can’t make it international.
-Uncertified organic “gardens” can be grown in backyard for family or market, if seed is made available that doesn’t need fertilizers or pesticides. Reduce dependence on (costly, external) food and boost family income.
-“Preserve your environment and stand up for your livelihood because their economics is not working.” Support local farmers. Support organic. Organize and lobby for fair laws (while using the existing ones)
-Once you’re big enough, join your local coop for shared investments and shipments. Coops can work with us for finding buyers, brokering deals, farmer education, flyers etc.

Scattered, and still some things to work out, but well on the way to becoming the material and flesh of venture capital. Just need a team of impassioned individuals– consider this an invitation to ask more.

-Eddie
Posted by HP at 9:40 PM
0 comments:

Post a Comment

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 1,018 other followers

%d bloggers like this: